What will be studied?

During the first year of the course students will develop an understanding of:

• meeting customer needs
• the market
• marketing mix and strategy
• managing people
• entrepreneurs and leaders
• raising finance
• resource management
• external influences

During the second year of the course students will develop an understanding of:

• business objectives and strategy
• business growth
• assessing competitiveness
• managing change
• global markets and business expansion
• global marketing
• global industries and companies

How will I be assessed?

In A Level Business you will sit 3 papers at the end of the 2 years:

Paper 1 – Marketing, people and global businesses – 35% of the A level

Paper 2 – Business activities, decisions and strategy– 35% of the A level

Paper 3 – Investigating business in a competitive environment– 30% of the A level

What next?

This course is for students who are interested in following a career in one of the many areas of business or who are following a pathway to further study. It is particularly suitable for those considering a career in Human Resources, Accounting, Marketing or Operations Management.

Further Information:

If you need any further information about studying Business A Level, please contact:

Miss Bains – sbains@bluecoat.uk.com